This webinar provides the opportunity to gain insight into the ever-expanding ELT market in Japan.
ELT in Japan
Tokyo winning the bid to host the 2020 Olympic & Paralympic Games, calls for developing more “Global Jinzai” (global talent) who can make Japanese companies successful overseas, and the introduction of English as a compulsory subject at elementary school: these all seem to present great opportunities for British companies wishing to sell ELT products and services in Japan. Despite all these signs, the presence of foreign companies is surprisingly limited.
- Analyses the opportunities for British companies
- Discusses what is special about the Japanese market?
- Explains the success foreign businesses have acheived and the steps taken to get there
- Defines what this all means for UK companies
Our guest speaker is Russell Willis, Founder of ELT Services Japan which runs www.eigotown.com, a popular portal site for anyone who is looking for resource for practicing English. It is a powerful community of learners, learning resource providers and ELT teachers.
This webinar was recorded live at the British Embassy Tokyo on 17th April 2014 and is available to members of the Export to Japan website.
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