Joining a Trade Mission is a big commitment, you invest time and money to explore a new market which may or may not result in business opportunities. Increasingly British companies are looking to expand closer to home, both within the UK and in Europe. But, whilst it might seem intimidating, more far-flung overseas markets can house incredible opportunities for British business. With the support and guidance of UK Trade and Investment, joining a Trade Mission is the perfect way to explore such opportunities.
So what actually happens on a mission? To understand more we took a look at UKTI Japan’s most recent and largest trade mission of the year, GREAT Week 2014.
Article by Charlotte Griffiths, November 2014
Images © Alfie Goodrich