Global Sporting Events in Japan: Highlights and Opportunities

The BCCJ’s in-depth report will update you on the progress that has been made in Japan on the road to RWC 2019 and Tokyo 2020. It will also identify exactly in which sectors UK companies can expect to see the most lucrative business deals. 

British Companies Will Find Plenty of Opportunities to Do Business in Japan with Rugby World Cup 2019 and Tokyo 2020 Drawing Closer

Following the publication of the Global Sporting Events in Japan report from May 2015, the BCCJ in collaboration with UKTI has developed an updated publication looking at the status of major sporting events in the run up to the 2020 Olympics.

The report highlights opportunities for both UK based and Japan based subsidiaries of UK companies looking to capitalize on Japan’s momentum in global sports. Citing information from a broad range of sources including events held by BCCJ, press, websites, original research and interviews the report provides a detailed focus on Japan’s journey on the road after Rio.

Topics Covered include:

  • Background
  • Venues and Masterplanning
  • Tokyo 2020 Organisation
  • Sponsor Update
  • Legacy
  • Stadium and Budget
  • Ticketing
  • Security
  • Tourism and Visitor Experience
  • Volunteers
  • Culture
  • English Language Training
  • Rugby World Cup
  • Business and Procurement
  • About the Weather

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Photo credit: Victor Maschek /

Want to do business in Japan? Contact one of our market experts here to start your export journey today.

Catch up with the rest of our valuable global sporting events content, including our Economic Legacy report, original Global Sporting Events reportOpportunities in Japan’s Global Sports Business webinar video, and Tokyo 2020 Olympic Opportunities webinar video.

Global Sporting Events in Japan: Highlights and Opportunities – March 2016

Action Plans for Tokyo 2020