From Betley to Tokyo: British Designer Finds Success in Japan

“Working with UKTI has helped us to open many doors in near and faraway places which otherwise we may never even have dreamed about. The help and support we have received from UKTI has given us the confidence and experience to move into new and exciting territories.”

Jan Constantine – Creative Director

Japanese Consumers Fall in Love with Quality British Brands

The Jan Constantine story started in 2002, with Founder and Creative Director Jan Constantine creating hand-embroidered cushions on the kitchen table of her home in Betley, Cheshire.

Jan grew her business organically by showing her products at various trade fairs in London and through the support of the press.  By 2009 the name was a recognised brand within the UK and supplied many major London stores such as Liberty of London, Harrods, Selfridges and Fortnum & Mason. Jan was accorded an official license to produce and sell home textiles for the London 2012 Olympic Games.

This content has been restricted to logged in users only. Please login to view this content.


The remainder of this article is a resource for members only. Please register or login to access. 

Get free and unlimited access to in-depth market reports, videos, invitations to relevant events and priority support. Join here.




For more articles about the consumer goods market in Japan, please see our dedicated Consumer Goods and Fashion pages.

Fill out our Free Market Assessment form to find out your market potential in Japan.